The new book tells the story not just of the Sox’s Dick Allen, but of Chicago in the late 1960s and early ’70s.
Dick Allen kept the White Sox in Chicago. That’s the argument authors John Owens and David J. Fletcher make in their new book, Chili Dog MVP: Dick Allen, the ’72 White Sox and a Transforming Chicago. By the late 1960s, the Sox already had one foot out of the city: they were playing 10 games a year in Milwaukee, and Bud Selig had made an offer to buy the team and move them 90 miles north permanently. The Sox acquired Allen in a trade from the Dodgers before the 1972 season, offering him a $140,000 a year contract — a quarter of their payroll. Allen rewarded his new team with an MVP season that renewed interest in baseball on the South Side. This month, Allen came up one vote short of election to the National Baseball Hall of Fame by the Golden Era Committee. That’s an overdue honor, say the authors.
So Dick Allen, what’s the importance of him and ultimately turning things around for the White Sox? Do you think he played a role in keeping the team in Chicago?
Owens: He definitely did, because he energized the fan base and brought the fan base back. They only drew for 475,000 in ’70. Dick was a superstar. He was arguably the best player in baseball at that time. The stats prove it. If you look at sabermetrics and modern stats, from 1964 to 1974, there was no better player in baseball. He was a gate attraction because of who he was. He was an iconoclast, he was portrayed as a rebel — and he was for baseball, because he knew his self-worth. He bargained for his salary. Held out for what he was worth every year. So he was resented for that and for other things. But he was Michael Jordan in Chicago before Michael Jordan.
How did Allen bond with the fan base? What was his impact?
Owens: He was a great five-tool player, so he was appointment viewing. You had to be in your seat when he was at bat, because something good was going to happen, something that you’ve never seen. Yeah, he’s a normal-sized man. He was only like 5’11”, maybe 180, 190, but he swung a 40-ounce bat, and he was just a true threat. In addition to his talent is that he was the epitome of cool. I was 7 years old when he was traded to the Sox in ’72, so as a Black child growing up on the South Side, he especially had significance for me, because he was so cool. He dressed like Superfly.
Fletcher: It energized the fan base, especially the mystery because he held out in spring training. And then the first game out in Kansas City was on April 15, the anniversary of Jackie Robinson’s debut, he hits a frickin’ home run in the top of the ninth against the Royals. Unfortunately, they lost in extra innings. In the beginning, the White Sox had a terrific home record. Comiskey Park was the place to be. It just brought energy and hope to the fans. He also had a great surrounding cast. He was the star attraction, but Carlos May, he was the second leading hitter on the team that year. He almost won the American batting crown against Rod Carew. You had Bill Melton, Wilbur Wood, Terry Forster, you know, “the fat tub of goo”?
But it’s not just a baseball book. It’s a book about Chicago and about plantation politics and Jesse Jackson and what happened in the aftermath of the Fred Hampton murder, what changed in Chicago, and we really weave that in the story about the Crosstown Freeway, the Democratic Convention in ’72, just the changing of the guard. That’s what makes it a Chicago story. Dick came out of nowhere. We needed a hero like him to energize the fan base. Suddenly, the Sox were relevant. People were coming to Comiskey Park. They had a young, exciting team. They almost won it in ’72. They started out great in ’73. But unfortunately, Dick broke his leg in June of 1973, and he never really recovered from that injury.